Saturday, 30 April 2016

Two pioneer Giants in cinema

Chennai , Apr 2016: South Indian cinema has been through a lot of twists and turns like their plots itself since their inception. Basically divided into four industries the south Indian cinema flourishes every year itself with films based with content and commercial values at the same time. While Malayalam film from Deep South is hailed for its content, Tamil films are equally lauded for content and commercialism, Telugu films stand up front for the high voltage commercialism and Kannada films come last in the list when compared to the business & quality of the cinemas.

 The importance of these four industries in our nation’s film industry is very vital. ‘Bollywood’ one of the biggest film industries in the world after Hollywood and Mollywood adapts a major share of block buster’s from this south Indian industry. A very good example is ‘Dhrishyam’ from the recent past. Although developed independently for a long period of time, gross exchange of film performers and technicians has enabled the south Indian films to compete with other film industries in the world. The largest industry is the Tamil and the Telugu film industries, which are responsible for 55% of all film revenues in South India as of 2013. Below are the opinions on the two vital south Indian industries, Malayalam and Tamil.

Malayalam films have a smaller box office when compared to other south Indian industries but they have been recognized in world cinema for their technical finesse & craft. Malayalam films have gone to several top level film festival inclusion Cannes and Oscars. In 1982, Elippathayam won the Sutherland Trophy at the London Film Festival, and Most Original Imaginative Film of 1982 by the British Film Institute. Rajiv Anchal's Guru (1997) and Salim Ahamed's Adaminte Makan Abu (2011) are the Malayalam films to be sent by India as its official entry for the Best Foreign Language Film category at the Academy Awards. 

Since its inception Tamil cinema has a profound influence on other film making industries in the country. Based in the Kodambakkam area of Chennai, Tamil Nadu, India, the industry is colloquially referred to as Kollywood, the term being a portmanteau of the words Kodambakkam and Hollywood. Tamil films from Chennai have been distributed to various overseas theatres in Singapore, Sri Lanka, South Africa, Malaysia, Japan, Oceania, the Middle East, Western Europe, and North America. Tamil films have enjoyed consistent popularity among populations in South East Asia. Since Chandralekha, Muthu was the second Tamil film to be dubbed into Japanese (as Mutu: Odoru Maharaja) and grossed a record $1.6 million in 1998.  In 2010, Enthiran grossed a record $4 million in North America.

 

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